{"id":11759,"date":"2011-03-30T09:00:56","date_gmt":"2011-03-30T13:00:56","guid":{"rendered":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/?p=11759"},"modified":"2016-05-12T17:07:09","modified_gmt":"2016-05-12T21:07:09","slug":"the-newest-camera-out-there-and-go-to-team-has-it","status":"publish","type":"post","link":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/2011\/the-newest-camera-out-there-and-go-to-team-has-it\/","title":{"rendered":"Arri Ultra Primes on the Sony F3&#8230;The Newest Camera Out There And Go To Team Has It!"},"content":{"rendered":"<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-11830 aligncenter\" title=\"IMG_0980\" src=\"http:\/\/s3.amazonaws.com\/assets.gototeam.com\/wp-content\/uploads\/2011\/03\/12195132\/IMG_0980-300x168.jpg\" alt=\"\" width=\"300\" height=\"168\" \/><\/p>\n<p>It\u2019s always cool to have the newest and greatest.\u00a0 And this time, we really do have the newest and greatest.\u00a0 Go To Team was one of the first companies to take delivery of the new Sony F3 camera.\u00a0 And yeah, we\u2019re feeling pretty cool about it\u2026<\/p>\n<p>After working with the camera for two straight weeks, it\u2019s everything we wanted it to be.\u00a0 Los Angeles based Skip Clark took delivery of the camera while working on the Daytona 500 and it went from the box straight to the track in about two hours!\u00a0 The crew couldn\u2019t wait to get the camera out and see what it could do.\u00a0 The big headline for this camera is the PL mount and Super 35 sized sensor.\u00a0 This allows the DP to mount film lenses straight to the camera without any kind of adaptor or crop factor.\u00a0 These film lenses bring with them all the depth and character that we see on the big screen, but now we can deliver that look to the small screen in a format and at the speed that television requires.\u00a0 The F3 shoots in the Sony XDCam EX codec onto Sony\u2019s SxS cards and all that\u2019s required in Final Cut is a free plugin from Sony.<\/p>\n<p>So, once we knew we were getting the camera, it only made sense to make the investment in some film lenses.\u00a0 Along with the F3 package, we purchased a set of Arri Ultra Primes and they\u2019ve been working with this F3 package ever since.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-11831 aligncenter\" title=\"IMG_0981\" src=\"http:\/\/s3.amazonaws.com\/assets.gototeam.com\/wp-content\/uploads\/2011\/03\/12195132\/IMG_0981-300x168.jpg\" alt=\"\" width=\"300\" height=\"168\" \/><\/p>\n<p>The biggest challenge with the F3, just like the Canon 7D, 5D, the Panasonic AF100, and even the Red, is the rig.\u00a0 In television we\u2019ve become accustomed to cameras built for our right shoulder.\u00a0 But all these new cameras are basically just big housings for big sensors and they can be rather cumbersome to shoot with.\u00a0 So, along with the F3, Go To Team bought some rigging from Zacuto that make the camera very easy to shoot with in the field.\u00a0 It\u2019s as compact and efficient as a broadcast camera, but shoots with the depth of a film camera.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-11829\" title=\"IMG_0825\" src=\"http:\/\/s3.amazonaws.com\/assets.gototeam.com\/wp-content\/uploads\/2011\/03\/12195132\/IMG_0825-300x168.jpg\" alt=\"\" width=\"300\" height=\"168\" \/>This new camera, along with the lenses, promises to bring a whole new level of creativity to everyone at Go To Team and just expands the ever-growing list of cameras and equipment that we have to \u201cMake Cool TV!\u201d\u00a0 Skip will be using the F3 throughout this year\u2019s NASCAR season so be sure to tune into the NASCAR On Fox pre-race show every week!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s always cool to have the newest and greatest.\u00a0 And this time, we really do have the newest and greatest.\u00a0 Go To Team was one of the first companies to take delivery of the new Sony F3 camera.\u00a0 And yeah, we\u2019re feeling pretty cool about it\u2026 After working with the camera for two straight weeks, [&hellip;]<\/p>\n","protected":false},"author":46,"featured_media":26978,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[279],"tags":[1246,47,171,1403,1468,8,1542,113,952,33,976,81,354,1545],"_links":{"self":[{"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/posts\/11759"}],"collection":[{"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/comments?post=11759"}],"version-history":[{"count":0,"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/posts\/11759\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/media\/26978"}],"wp:attachment":[{"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/media?parent=11759"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/categories?post=11759"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/120.72.95.94:55167\/assignmentdesk\/site\/wp-json\/wp\/v2\/tags?post=11759"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}